Logo Essentials
A primary mark with the variants you need day to day.
Starting from
$600
per package
- 3 logo concepts
- Primary and secondary lockups
- Colour and mono versions
- Full file export set
Identity systems, not just a mark
Branding & Logo Design
Positioning, naming support, logo systems and guidelines that hold up across every surface.
Overview
A logo is the smallest part of an identity. We define positioning and voice, then build the type scale, colour system and usage rules that let your team apply the brand without asking us.
Outcomes we aim for
- A recognisable identity
- Consistent application
- Assets ready for every channel
What we offer
Where this service applies
01
Brand strategy
Positioning, audience and messaging foundations.
02
Logo systems
Primary mark, variants, lockups and favicon set.
03
Visual identity
Colour, typography, imagery direction and layout rules.
04
Brand guidelines
A document your team and vendors can follow.
Capabilities
- Positioning workshops
- Logo and mark design
- Colour and type systems
- Brand voice guidance
- Stationery and templates
- Guideline documentation
Tools & technologies
FigmaAdobe IllustratorAdobe InDesign
Pricing
Branding & Logo Design plans
Indicative starting points for this service. Combined engagements are scoped as one proposal.
Brand Identity
PopularA complete visual identity with guidelines.
Starting from
$2,400
per package
- Positioning workshop
- Logo system
- Colour, type and imagery direction
- Brand guidelines document
- Stationery templates
Brand System
Identity plus rollout assets across digital and print.
Starting from
$5,500
per package
- Everything in Brand Identity
- Social and campaign templates
- Presentation and document system
- Launch asset pack
- Team rollout session
Custom
Rebrands, naming projects or multi-brand architecture.
Let's talk
Scoped to requirements
- Scoped to your exact requirements
- Fixed written proposal before work starts
- Dedicated point of contact
Final pricing depends on project scope, requirements and complexity. Every figure below is a starting point, confirmed in a written proposal after a short discovery call.
Selected work
Projects using this capability
Demo and concept case studies illustrating the work in practice.
Our approach
How this engagement runs
01
Discover
Workshops on audience, competitors and ambition.
02
Design the system
Routes explored, one direction developed fully.
03
Document
Guidelines, asset library and rollout support.
Create. Develop. Grow.
Need branding & logo design?
Tell us the problem, the deadline and the constraints. We'll come back with a scope, a timeline and a fixed figure.